Rossdown Farms in British Columbia: History, What It Raises, How It Makes Money and Where to Learn More
Profile updated November 2026
Rossdown Farms is a third-generation, family-owned poultry company in Abbotsford, in British Columbia's Fraser Valley, that runs seven farms, a hatchery, a feed mill and a CFIA-inspected processing plant. Food in Canada magazine describes a farm-to-plate model producing chicken and turkey, including organic and raised-without-antibiotics lines.
| Location | Abbotsford, Fraser Valley; farms in Langley, Abbotsford, Agassiz and Keremeos |
|---|---|
| Founded | 1969, by Dan Wiebe, son of Brookside Farms founder Aaron Wiebe (1950) |
| Sectors | chicken; turkey; hatching eggs; feed milling; processing |
| Scale | Seven farms, hatchery, feed mill and processing plant (Food in Canada, Oct. 2023) |
| Why it is elite | Integrated poultry company; 2023 Retail Council of Canada Grand Prix new product award |
| Ownership | Dion Wiebe, third generation |
| Official website | Food in Canada feature on Rossdown Farms (no official site URL verified in sources) |
History of Rossdown Farms
Food in Canada reports that Aaron Wiebe started Brookside Farms in 1950 in Abbotsford, and his son Dan left to found Rossdown Farms in 1969. The company built a feed mill by the late 1990s and a hatchery in the early 2000s to supply its farms with day-old chicks.
A poultry processing plant was built in 2007. In 2013 the company bought Island Farmhouse Poultry on Vancouver Island, and automation, including a deboning machine, began in 2018. Dion Wiebe is now the third-generation owner and his son Oliver manages the hatchery.
What Rossdown Farms Grows and Raises
The company operates seven farms in Langley, Abbotsford, Agassiz and Keremeos, with broiler breeder operations producing fertile hatching eggs. Its products include chicken and turkey, with organic and raised-without-antibiotics lines and free range and cooked turkey.
Brands named in the article include Thomas Reid Organic, Maple Hill Farms and Rossdown Farms. The company sells through grocers such as Whole Foods, Choices, Save-On-Foods and Nesters, meal kit companies such as HelloFresh, Chef's Plate and Fresh Prep, and foodservice distributors such as GFS and Cisco.
How Rossdown Farms Makes Money
Retail and branded poultry
Fresh and organic chicken and turkey reach shoppers under several brands in grocery chains. Its black garlic marinated chicken breasts won a 2023 Retail Council of Canada Canadian Grand Prix New Product Award.
Meal kits and foodservice
Meal kit companies and foodservice distributors provide additional outlets, spreading sales across consumer and restaurant channels.
Integration from egg to plate
Owning the breeder, hatchery, feed mill and processing steps lets the company capture margin at each stage and control quality. The sources do not publish revenue figures.
Farm Insight: What Other Operators Can Learn from Rossdown Farms
Integration reduces exposure to bottlenecks. When a family controls chicks, feed and processing, it can plan around its own schedule instead of waiting on others. Poultry farmers should weigh this against the capital required.
Differentiate within a supply-managed commodity. Organic, no-antibiotic, free range and new prepared products give a poultry company a way to earn from quality and brand, not only from quota volume.
Few farm families can say their chicken breasts have won a new product grand prix, which puts a marinated garlic fillet on the same podium as people who invent snack bars. Anyone wanting farm satire, farm humor, ranch humor and farm jokes on the long road from egg to plate can visit farm.FM. The Wiebe family, meanwhile, keep their hatchery, mill and plant running like clockwork.
farm.FM, the nation's first satirical farm site, also runs Tractor Tunes, a country music lineup for farmers. For a sample of the writing, try the archive of one of its staff humorists.
How to Contact Rossdown Farms
Website: https://foodincanada.com/features/rossdowns-farms-to-plate-philosophy
No address, phone or email was verified from an official site in the sources reviewed. Consult retail and foodservice brand pages for product contacts. Details checked November 2026.
Rossdown Farms Sources and Agriculture Authority Links
- Food in Canada: Rossdown's farms to plate philosophy - Feature on the company's history and operations
- Canadian Poultry Magazine production feature - Trade coverage of an integrated poultry operation
- BC Ag in Brief 2021 - Provincial ministry census summary including poultry
- Statistics Canada 2021 Census of Agriculture - National release on Canadian farms
- AgriStability enrolment - Federal risk management program page
Rossdown Farms FAQ
Where is Rossdown Farms?
It is headquartered in Abbotsford in the Fraser Valley, with farms in Langley, Abbotsford, Agassiz and Keremeos.
Who owns Rossdown Farms?
Dion Wiebe is the third-generation owner, per Food in Canada.
What does Rossdown produce?
Chicken and turkey, including organic and raised-without-antibiotics products.
Who buys its products?
Grocers, meal kit companies and foodservice distributors named in the Food in Canada feature.
Rossdown Farms shows how a family can build brands and margin by owning each step of poultry production. Continue to the British Columbia farms guide for the wider poultry, dairy and land picture.